Choosing Retouching Tiers
Not every image needs premium retouching. Tiering by commercial impact improves budget efficiency and delivery predictability.
Process Snapshot
1. Score SKU by traffic, margin, and campaign role.
2. Assign Tier 1/2/3 edit depth.
3. Lock per-tier checklists and SLAs.
4. Track revision causes by tier.
5. Reallocate quarterly by ROI.
Where this fails
Tiering breaks if priorities change constantly without governance.
Measurement
- Premium-edit overuse reduced after score gating.
- Turnaround predictability improved via tier SLAs.
*Reviewed by Commercial Operations Lead, May 2026.*